主要要點

• 盡管 2023 年充滿挑戰，但幣安支付去年仍實現了顯著增長，并鞏固了其作為加密支付領先平臺的地位。

• 在過去 12 個月里，Binance Pay 專注于用戶友好的創新，通過 DeFi 錢包集成和多元化行業合作等舉措將加密支付無縫集成到日常交易中。

• Binance Pay 強化了幣安通過加密貨幣促進貨幣自由的愿景，它充當了重要的橋梁，解鎖加密支付，成為更廣泛采用加密貨幣的關鍵墊腳石。

回顧 2023 年旋風般的一年，加密貨幣社區的韌性在市場不確定性的背景下熠熠生輝。

我們一起繼續探索將加密貨幣融入日常生活的創新方法，包括在支付領域，這在推動大規模采用方面具有巨大潛力。

盡管形勢充滿挑戰，所有這些都令人非常振奮地宣布 Binance Pay 在 2023 年實現了顯著增長。

早在 2021 年 2 月，我們就率先推出了 Binance Pay，作為一種新穎的方式，讓用戶可以使用加密貨幣無縫支付——從旅行和酒店預訂到時尚購買等。

Binance Pay 最初是作為一個簡單的在線支付按鈕推出的，后來演變為涵蓋多種加密支付方式。

在過去的三年里，該平臺已經得到了穩定的采用，交易總額超過了驚人的 $120B。

使用加密貨幣支付從未如此簡單或如此普遍！

請繼續閱讀，我們將深入探討 Binance Pay 2023 年的決定性時刻，探索我們的用戶至上方法如何成為增長的核心，并討論促進加密支付在推動全球加密貨幣采用方面繼續發揮作用的前進方向。

通過以用戶為中心的承諾加速增長

正如我們在

讓我們來看看 2023 年的一些亮點。

使用 Binance Pay 擁抱加密貨幣

Transaction volumes for Binance Pay soared by over 71% year-on-year, and exceeded $77B in 2023. But that’s not all, our user base grew significantly too. By the end of 2023, the number of active Binance Pay users shot up by nearly 70%, to over 12M. An increasing number of Binance users are now leveraging Binance Pay to gift, send, and receive crypto transactions. This growth signals the deeper blending of crypto into everyday transactions —a trend which we believe will persist as more people and businesses tap into crypto’s enormous potential.

Over the past year alone, thousands of new merchants have been added to Binance Pay. Together, these merchants create a broad shopping experience, helping to integrate paying for what you want with crypto into everyday life. 2023 also saw Binance Pay launch partnerships with key players in a range of new industries — both within and beyond the crypto ecosystem — to make crypto transactions more accessible and seamless for all.

A notable example would be Binance Pay’s integrations with DeFi wallets, such as Trust Wallet, to simplify and bridge billions of dollars in asset transfers. We also partnered and worked closely with various organizations to facilitate crypto payouts to consumers in a wide range of areas, including salary disbursement and loyalty rewards disbursements.

Building and Evolving Crypto Payments

In our quest to keep pace with our users’ evolving needs, we have developed and weaved a series of new features into Binance Pay. From being able to send crypto easily via the ‘Send Cash’ function to conveniently paying your part of the bill in crypto with ‘Split Bills’, each feature on Binance Pay is meticulously thought through and designed to help make paying in crypto as simple and useful as possible.

To help people get to grips with these features, Binance also launched a series of comprehensive campaigns for users throughout the year. These initiatives aimed to smoothly introduce both new and existing users to crypto payments, simplifying their first use and clarifying complexities.

The Future of Crypto Payments

At Binance we believe that crypto payments have the potential to play an instrumental role in facilitating widespread crypto adoption. This aligns with our broader vision to promote the freedom of money to the global community.

Our CEO Richard Teng, in a September 2023 interview with CoinBureau, shared how the liberating capability of crypto is already being observed in many developing countries:

“Today, they are able to use crypto to make payments, transfers and remittances at a fraction of the cost of what traditional finance offers. They are able to get exposure to financial assets at the fraction of the cost, on a 24/7 basis. That’s the beauty of it.”

然而，加密貨幣為個人提供財務賦權的潛力和力量適用于所有人，包括發達國家的人們。

加密貨幣不僅僅包含支付和轉賬的手段；

有一個龐大而復雜的生態系統，其中還包括 DeFi、SocialFi、NFT 等。

我們將加密支付視為通往廣闊、復雜的 Web3 世界的橋梁。

世界各地的人們已經習慣了無現金支付，因此通過支付過渡到加密貨幣是熟悉的并且不那么令人生畏。

加密支付成為他們進入加密生態系統的關鍵墊腳石。

讓幣安支付走上支付高速公路

在 2023 年支付大豐收之后，今年 Binance Pay 計劃走得更遠。

我們的目標是讓加密支付變得像“查看、點擊、購買”一樣簡單，并為加密支付技術行業鋪平道路。

無論是希望為人們添加更多創新的支付方式，構建將最新支付趨勢融入加密貨幣的新功能，還是加入希望將加密貨幣支付帶入他們的世界的令人興奮的新合作伙伴，我們都很高興為未來而努力看看今年會帶來什么。

Binance Pay 全球主管 Jonathan Lim 分享道：

“我們的團隊對 2023 年實現的里程碑感到非常振奮。用戶和企業對加密貨幣提供的現實用例的認可度越來越高，我們很高興能夠提供基礎設施來促進這一過程。

在 Binance Pay，我們不僅僅是開發產品；我們還開發產品。

我們正在全球范圍內推動金融模式的轉變。

我們的用戶對幣安支付的信任和采用反映了他們對這一巨大轉變的信念。

“在 2024 年奮勇前進之際，我們的承諾依然不變：提供用戶重視的安全、便捷、廣泛的加密支付生態系統。

這只是全球金融普惠和民主化激動人心的旅程的開始。”

加密支付的未來比以往任何時候都更加光明，而且只會變得更好！

進一步閱讀

• 幣安年終報告來了

• 如何訪問幣安支付

• 使用 Binance Pay 在法國 Printemps 商店購物可享受 5% 折扣

熱點：金融 錢包 PAY